The only guide you should refer to for CRM basics.

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Guide

What is in this guide?

Typically, sales businesses think of CRM as a tool but we, at edge CRM believe Customer Relationship Management (CRM) is a strategy that companies can use to manage interactions with existing and potential customers.

A CRM helps organizations streamline processes, build customer relationships, increase sales, improve customer service, and increase profitability.

From boosting revenue to increasing a salesperson’s accountability, the benefits of CRM are immense.

Things you’ll learn in this guide:

Basics of CRM

Basics of CRM

We help you understand what is a CRM and what does it exactly do to ease the life of a salesperson.

Importance of CRM

Importance of CRM

Is it really important for an organization? Get insights to fully understand why a CRM is vital for the growth of any business.

CRM failure rate

CRM failure rate

Did you know about 65% of the CRM implementations fail globally due to various reasons? To cope with the failure, it is essential to understand the mistakes happening during the implementation.

Benefits of CRM

Benefits of CRM

CRM has many benefits. If we go to list them, the list will be a never-ending one.

CRM stands for “Customer Relationship Management” and refers to all strategies, techniques, tools, and technologies used by businesses for developing, retaining, and acquiring customers.
The best thing about a CRM is that it can be used by anyone. From sales & marketing to customer services & recruiting to business development, a CRM can be useful for every major organization.
A CRM helps automate all the sales processes, which eventually saves countless hours for the salesperson.
Every business is different. Hence, the CRM for the respective business should also be different.

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Pankti Agarwal

Pankti Agarwal

Director, Laser Technologies

Sharing data between our teams has never been so easy and hassle-free. Our salespeople are happy with edge CRM’s interface.

Right Quote
Enoch Daniel

Enoch Danial

Vice President, Svan Analytical

The best thing about edge CRM is they have a great support team to rely on. They have been available for us round the clock.

Left Quote
Hariprasad Venugopal

Hariprasad Venugopal

Director, Moneyedge

Monitoring the performance of our sales team is now very straightforward. edge CRM has reduced the assessment time drastically.

Right Quote
Ganpat Shinde

Ganpat Shinde

Managing Director, Smart-I Systems

edge CRM gives me visibility of the complete sales pipeline & business. It is helping me to manage my sales & service team effectively.

Left Quote
Hariprasad Venugopal

Amit Singh

Director, Advent Biochem Pvt Ltd.

With edge CRM's quick assistance, our sales team is constantly alert and on its toes. Particularly, we love its simple interface.

Right Quote
Rajeev Mehendale

Rajeev Mehendale

Director, Goldstab Organics

edgeCRM helped Goldstab to collaborate between the team members to sell faster and better.

Left Quote
Pankti Agarwal

Pankti Agarwal

Director, Laser Technologies

Sharing data between our teams has never been so easy and hassle-free. Our salespeople are happy with edge CRM’s interface.

Right Quote
Enoch Daniel

Enoch Danial

Vice President, Svan Analytical

The best thing about edge CRM is they have a great support team to rely on. They have been available for us round the clock.

Left Quote
Hariprasad Venugopal

Hariprasad Venugopal

Director, Moneyedge

Monitoring the performance of our sales team is now very straightforward. edge CRM has reduced the assessment time drastically.

Right Quote
Ganpat Shinde

Ganpat Shinde

Managing Director, Smart-I Systems

edge CRM gives me visibility of the complete sales pipeline & business. It is helping me to manage my sales & service team effectively.

Left Quote
Hariprasad Venugopal

Amit Singh

Director, Advent Biochem Pvt Ltd.

With edge CRM's quick assistance, our sales team is constantly alert and on its toes. Particularly, we love its simple interface.

Right Quote
Rajeev Mehendale

Rajeev Mehendale

Director, Goldstab Organics

edgeCRM helped Goldstab to collaborate between the team members to sell faster and better.

Left Quote
Left Quote Right Quote
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